DURMUŞ ŞENYAPAR, H. N. Personalized Marketing in The Digital Era: Strategies, Challenges, and Future Directions. 2023. In Academic Research and Reviews in Social, Humanities and Administrative Sciences , Plantus Publishing, Ankara, 319-338.

DURMUŞ ŞENYAPAR, H. N., (2023). Personalized Marketing in The Digital Era: Strategies, Challenges, and Future Directions. Academic Research and Reviews in Social, Humanities and Administrative Sciences (pp.319-338), Ankara: Plantus Publishing.

DURMUŞ ŞENYAPAR, HAFİZE. "Personalized Marketing in The Digital Era: Strategies, Challenges, and Future Directions." In Academic Research and Reviews in Social, Humanities and Administrative Sciences , 319-338. Ankara: Plantus Publishing, 2023

DURMUŞ ŞENYAPAR, HAFİZE N. . "Personalized Marketing in The Digital Era: Strategies, Challenges, and Future Directions." Academic Research and Reviews in Social, Humanities and Administrative Sciences , Plantus Publishing, 2023, pp.319-338.

DURMUŞ ŞENYAPAR, H. N. (2023) "Personalized Marketing in The Digital Era: Strategies, Challenges, and Future Directions", Academic Research and Reviews in Social, Humanities and Administrative Sciences . Ankara: Plantus Publishing.

@bookchapter{bookchapter, author ={HAFİZE NURGÜL DURMUŞ ŞENYAPAR}, chaptertitle={Personalized Marketing in The Digital Era: Strategies, Challenges, and Future Directions}, booktitle={ Academic Research and Reviews in Social, Humanities and Administrative Sciences}, publisher={Plantus Publishing}, city={Ankara},year={2023} }