Consumer perceptions and functional evaluations of cash desk types in the clothing retail context


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YILDIRIM K., Ayalp N., Aktas G., Hidayetoglu M.

INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT, cilt.42, sa.6, ss.542-553, 2014 (ESCI) identifier identifier

  • Yayın Türü: Makale / Tam Makale
  • Cilt numarası: 42 Sayı: 6
  • Basım Tarihi: 2014
  • Doi Numarası: 10.1108/ijrdm-03-2013-0056
  • Dergi Adı: INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
  • Derginin Tarandığı İndeksler: Emerging Sources Citation Index (ESCI), Scopus
  • Sayfa Sayıları: ss.542-553
  • Anahtar Kelimeler: Perception, Cash desks, Clothing retail, Digital picture, Shopping attitude
  • Gazi Üniversitesi Adresli: Evet

Özet

Purpose - The purpose of this paper is to focus on assessing consumer perceptions and functional evaluations of store cash desks (Flat, L- and U-shaped) in the clothing retail context.