İdealkent, cilt.11, sa.1, ss.1205-1222, 2020 (Hakemli Dergi)
Glocalization can be defined as the combination of global and local. In this regard, tourism industry is discussed as part of ‘glocalization’, since the perspective of tourism has changed and the importance of local characteristics has increased. In Tel Aviv, where historically the trilogy of sea, sand and sun came to the fore with a certain support provided by the previous tourism policies focusing on this trilogy, the regions, having local cultural values such as ‘White City’, have become prominent with the specific efforts in promoting unique local characteristics of the places as a touristic value. The centers to focus on Bauhaus architecture, and various initiatives as local tours have created touristic values that contribute to the city economy. Therefore, the aim of the study was defined as to explain how the ‘White City’ region in Tel Aviv has become a local touristic value as part of glocalization. Hereof, the relation between glocalization and tourism is discussed with the relations among Tel Aviv local tourism dynamics, contributions to the city and ’White City’ region. Consequently, methodology of the study was defined as theoretical synthesis focusing on relation between glocalization and tourism, besides knowledge transfer gathered from the field survey.