AN EVALUATION ON LOGISTIC VILLAGE MARKETING AND THE LOGISTIC POTENTIAL OF VILLAGES IN TURKEY


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Ors H., Mammadov T.

Global Business Research Congress (GBRC), İstanbul, Türkiye, 26 - 27 Mayıs 2016, cilt.2, ss.269-280 identifier

Özet

Logistic villages, in terms of their role in world trade, provide large revenues to the national economy. In particular, bearing in mind the new trends in global trade, logistic villages in terms of becoming global logistics centers, expansion of national exports and in the economic development of the point they have reached, are very important from the point of Turkey. By considering the effects of logistics in global trade, the creation and development of the concept of a logistic village and its application in the world, logistic villages for Turkey have been analyzed from secondary data sources. The research, within the context of the marketing of a logistic village and bearing in mind the effect of Turkey on global trade strategies as well as considering existing applications, global developments and in particular today's economic and political developments, the priority structuring of logistic village and connection centers, especially of Kars and Erzurum provinces - due to their presence in the intersection of the cargo transport route of Asia and Europe - will be a distinctive opportunity in the medium- and long-run and in the continuing structuring and planned logistic villages through new cost-benefit analysis within world trade and political conjuncture which has revealed that advantaged logistic villages should commence their activities.