Effect on Users of the Seating Element Types in Cafes/Restaurants

AYALP N., YILDIRIM K., Cagatay K.

GAZI UNIVERSITY JOURNAL OF SCIENCE, cilt.30, sa.4, ss.15-28, 2017 (ESCI) identifier

  • Yayın Türü: Makale / Tam Makale
  • Cilt numarası: 30 Sayı: 4
  • Basım Tarihi: 2017
  • Dergi Adı: GAZI UNIVERSITY JOURNAL OF SCIENCE
  • Derginin Tarandığı İndeksler: Emerging Sources Citation Index (ESCI), Scopus
  • Sayfa Sayıları: ss.15-28
  • Anahtar Kelimeler: Cafe/Restaurant, Seating element type, Privacy, Ergonomic, Comfortable, CONSUMERS EVALUATIONS, GENDER-DIFFERENCES, TURKISH STUDENTS, PRIVACY, PERCEPTION, CUSTOMERS, RESPONSES, EMOTIONS, DESIGN, COLOR
  • Gazi Üniversitesi Adresli: Evet

Özet

In this study, the impact of different seating unit types on subjects' perceptional evaluation of cafe/restaurant environments has been examined. The scopes for assessment were being ergonomic, privacy and perceptual preferences. The data for this research were obtained from students' ratings of digital pictures for two hypothetical cafes/restaurants. These spaces were prepared exactly the same. The only differences were that one space was furnished with chairs and the other was furnished with booths. Each dining environment was tested by using bipolar scales. Results indicated that cafes/restaurants furnished with booths were considered to be more ergonomic, private, comfortable and less crowded than the cafes/restaurants furnished with chairs. Furthermore, gender differences in evaluation were also examined. Due to the gender differences, findings showed that female subjects perceived cafes/restaurants furnished with booths more positively than male subjects. Additionally, their preferences for seating locations in cafes/restaurants were also different.